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![]() Regardless of your business, innovation is crucial to your organization's success. But it seldom is enough to just innovate. To be successful over time, organizations both must develop new offerings that are right for them and also bring them to market. Why are some organizations consistently better than their peers at creating or acquiring innovations and then capitalizing on them in the market place? What can be learned from these leaders? This executive program will use findings from ongoing research at leading companies to help managers understand and develop frameworks for creating successful innovation. We shall draw upon the latest thinking on innovation from academia, including Wharton's Mack Center on Technological Innovation and research as well as case studies conducted at the Stanford Graduate School of Business.
Objectives The session will be interactive, in the manner of a seminar at a top business school, with an emphasis on shared learning and understanding. The selected in-depth case studies will provide all the specific background needed to participate in and benefit from the session. Participants will acquire frameworks and tools that will help them think about the right kind of innovation for their organization, as well as how to successfully integrate innovation into organizations, and through industry level analysis learn how to better think about innovation as a competitive tool.
Benefits
View the companion article from the "Financial Times" about Organizational Innovation here. |
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